The cost of living crisis has had a huge impact on everyone in the UK. The vast majority of us have less money in our pockets and so are spending what we have more carefully.
It’s therefore more important than ever for businesses to make sure their websites stand out from the crowd for the right reasons. The key to that is using the right words, in the right places and making sure they flow and help the reader to get to know, like, and trust you.
I want to help you to do that. I’ve got a range of copywriting services for small businesses at different price points that will either help you to learn how to create brilliant content yourself, or I can do it for you. They all represent a great investment in your business and will help it to be seen by the right people and bring new audiences to your website.
Content courses
If you want to learn how to craft blog posts that show up in search engine results and help potential audiences get to know and trust you and your business, I’ve got two courses that do just that which are priced at £9.99 and £34.50.
My “Five-day blogging challenge” will show you the basics. It covers how to come up with content ideas, look for keywords, structure your post, and then edit and publish it.
If you’re looking for something that’s more in-depth than just the basics, my “Blogging for business masterclass” is what you need. It looks at each stage of writing a post in detail to help you create posts that are seen by the right people and work hard for your business.
One-off copywriting services for small businesses
The copy and content on your website need to contain the words potential customers are looking for so that it shows up in search engines. Finding the right words can be time-consuming particularly if you don’t know where and how to look.
I can do this for you with my keyword research package so that you can get on with other aspects of your business. I’ll identify 10 words and phrases that will help you connect with the right people and highlight where they need to go in your copy.
Do you want to get your business into the press but don’t know which words to use to share your story?Getting the word out about your business can be daunting. I can take some of the stress away by writing a press release for you that you can use whenever you’re contacting journalists. It will be bespoke to you and your business.
If you’re not happy with some of the words on your website but don’t want to re-write everything, I can help with my website copy review. Your website is the shop window into your business. It shows people what you’re about and how your products or services can solve a problem they have.
The words you use need to flow well, reflect your business and its values, and are the ones people are searching for when they’re looking for businesses like yours. I can make sure your web copy is up to the job. I’ll review your home, about, and services pages to make sure they are working hard for your business.
Blog and copy packages
Starting in business is a daunting task. I can take away some of the stress by writing the copy to get your new website up and running fast. I’ll put words together which give your brand a voice to tell customers what you’re about and the services or products you provide.
The package provides you with three pages of content for your website. You provide me with some information about you and your business and I’ll do the rest. I’ll research your business sector, the terminology, and the keywords that will bring customers to you. Your content will be ready within three weeks. All you need to do is add it to your website and you’re good to go.
Writing isn’t for everyone. Using blog packages in your business lets you concentrate on your area of expertise while I create brilliant content for you. They’re a great tool to use all year round to keep your website up-to-date and showing up in search engine results.
I can write weekly, fortnightly, or monthly blogs of up to 800 words for your website. You can set the topic, or I’ll create something based on your business and what’s happening in your industry. Or I can set up an interview series if you’d like to connect with other businesses owners in your field or your physical location. I’d recommend you commit to a plan for at least three months to start to see the benefits of having regular content on your site.
If you need a second pair of hands to concentrate on writing so that you can focus on other aspects of your business my all-inclusive package can do just that. It includes a blog post of up to 1000 words which I’ll then use to create a newsletter and three social media posts.
This package makes the best use of your content and will help bring new people to your business.
Free resources
If you’d like some support to help you create better content for your website, join my free Facebook Group. We have themed days to help you get motivated which includes Feedback Friday where you can drop the link to a post and I’ll have a look and give you some feedback on it.
My newsletter is also a great resource to help you with all things writing related. Wish Weekly lands every Wednesday to help you get your creative juices flowing. I’ll also let you know about offers and new blog posts so it’s a great tool to help you create brilliant content.
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