SEO and online visibility for small business owners

Get seen by the right people, without doing more

Does online visibility feel overwhelming or confusing?

If the right people can’t find your business online, whether that’s on Google, through your content, or via trusted recommendations, enquiries and sales will always feel harder than they need to be.

Visibility isn’t about being everywhere. It’s about being seen in the right places, by the right people.

I help small business owners and founders build strong online visibility foundations authentically and calmly, in a way that reflects their brand and values, using practical SEO, content, and authority-building strategies that actually work.

Whether you want hands-on support, step-by-step guidance to do it yourself, or accountability to stay consistent, I’ll help you make calm, focused changes that attract your dream clients more easily, without the overwhelm.

Let’s make your business easier to find as the new shoots of spring start to appear. Click the buttons below to find out about my SEO and online visibility services.

“I’ve always found SEO confusing – until I attended Suzy’s Masterclass.

“She started by breaking down the four main pillars of SEO, then explored each one in detail.

“What made it so effective was her clear, jargon-free explanation. Everything was delivered in a way that finally made sense to me.

“Suzy then walked us through a practical, four-month strategy that felt achievable rather than overwhelming.

“I left the session with a clear understanding of what I need to focus on, how to approach it, and where to go for further support. It was an hour incredibly well spent – thank you, Suzy!”

Kelly

Founder, Kemend Proofreading Services

Wish Freelance Writing SEO and Copywriting Support image of Suzy Stanton

Practical SEO and online visibility support

I’m Suzy, an author and copywriter. I’m passionate about helping business owners find their voice online and use it to attract their dream clients.

SEO are three little letters that have a lot of power and impact how easily your dream clients find you online. They’re often surrounded by misunderstanding and confusion about what they mean and how easy it is to improve.

I provide actionable advice and SEO strategy support that banishes overwhelm and shows you how to make small changes that can have a big impact.

No fluff. No complicated techy jargon. No overwhelm. 

Just straightforward, practical SEO support that gets results and brings in leads and sales, even while you’re OOO, enjoying the sun.

“Courage starts with showing up and letting ourselves be seen.” 

Brené Brown

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Copywriting and SEO Reviews

Emma, Wellmind Hypnotherapy

As a new sole trader, I had no idea about the world of SEO.

I opted for the mini audit, which Suzy provides with a 1-2-1 included. The action plan is simple to follow; however, I was unfamiliar with the terminology, so the 1-2-1 was invaluable to me.

The impact this will have on my hypnotherapy business is significant in terms of the visibility of my website and services.

Ultimately, my main focus is helping people through hypnotherapy, and I’m in no way an experienced marketeer. So, thank you, Suzy, for making a tricky topic much more straightforward. I would highly recommend Suzy for any size of business

 

Frances Squires, Spiral Blue VA

The SEO Club Membership is great – the accountability sessions are brilliant for making sure you work on your SEO continuously, rather than leaving it to become something you get round to once in a while.

Suzy is so knowledgeable and really happy to share advice and help you out if you’ve got any questions.

Kelly, Kemend Proofreading Services

“I have always found SEO confusing – until I attended Suzy Stanton’s Masterclass.

“She started by breaking down the four main pillars of SEO, then explored each one in detail. What made it so effective was her clear, jargon-free explanation. Everything was delivered in a way that finally made sense to me.

“Suzy then walked us through a practical, four-month strategy that felt achievable rather than overwhelming.

“I left the session with a clear understanding of what I need to focus on, how to approach it, and where to go for further support. It was an hour incredibly well spent – thank you, Suzy!”

John Harrison, Director, Solidarity Farm CIC

Very valuable power hour discussing and then actioning website content. Suzy was knowledgeable and able to help shape content that is engaging and will improve SEO.

Nicola Farndell, Life Now Coaching

Working with Suzy to better understand SEO and how I can optimise it on my website was so informative and valuable. Suzy was very easy to chat and share information about my business with, and took this to give me clear guidance and direction.

I feel that I got some valuable and actionable clarity on what to do going forward to make some simple but impactful changes.

I’m looking forward to implementing what we agreed and watching the results! I would most definitely work with Suzy more as my business grows.

Frances Squires, Spiral BLue VA

SEO Jumpstart is brilliant. Suzy is very clear in explaining all the technical aspects of SEO and breaking it all down into manageable chunks.  

She’s so patient and happy to answer any questions at all, and I felt completely comfortable asking if I didn’t know how to do something.  Since implementing the changes, I’ve already started to notice a difference in the number of views and visitors my website has.

The brilliant thing is that Suzy leaves you with an actionable plan to make sure you’re consistent with reviewing and updating your SEO, making sure it becomes a regular part of your business management, not just something that sits at the bottom of your to-do list. 

Mel Anderson, Co-founder, Background Sounds

 Suzy has been working with Background Sounds for several months, creating monthly blog posts for our website. What has impressed me most has been Suzy’s attention to detail. She has taken the time to understand our company, who we are, what we do and most importantly why we do it.

With minimal guidance, Suzy produces well-written, informative blog posts that are SEO supercharged that we can quickly add to our website. Freeing up our time to focus on key business areas will accelerate our growth.

I highly recommend Suzy to any business owners or organisations looking to outsource key tasks.

Aled Evans, Director, Our Local Tour

Wish Freelance Writing took the time to learn what Our Local Tour needed and to understand our business. The resulting press release and media pitches are tailored to our market and focus on the people in the media we need to contact.

This was all done in a friendly, timely and professional way. We will certainly be using Suzy and Wish Freelance Writing again and can highly recommend the service to other businesses.

Jordan Warren, SEO Manager, Wriggle Marketing

Suzy has been great and reliable for producing content for us. Her adaptability in the content that she produces helps to meet a wide range of goals.

In all of my communications she’s been insightful and always maintains a level of professionalism and friendliness. The content that Suzy has produced for us has worked for us across a range of projects and audiences, despite producing content across multiple niches she frequently delivers top quality SEO friendly writing.

I would recommend Suzy if anyone is looking for content writing services.

Grant Thompson, Co-founder, Background Sounds

Working with Suzy to better understand SEO and how I can optimise it on my website was so informative and valuable. Suzy was very easy to chat and share information about my business with, and took this to give me clear guidance and direction.

I feel that I got some valuable and actionable clarity on what to do going forward to make some simple but impactful changes.

I’m looking forward to implementing what we agreed and watching the results! I would most definitely work with Suzy more as my business grows.

 Join the SEO Club

Do you want to transform your website from tumbleweeds to a selling machine? Join the SEO Club, my free newsletter for simple strategies and tips to help you attract your dream clients with your website.

You’ll get my keywords masterclass for free when you subscribe.

 

FAQs

 

What is online visibility and why does it matter for my business?

Online visibility is how easily your business can be found online, whether through Google, your content, or recommendations. If the right people can’t find you, it’s much harder to attract consistent enquiries and sales. Strong visibility helps your dream clients discover, trust, and choose you.

Do I need to be on every platform to be visible online?

No, you don’t need to be everywhere. Effective online visibility is about being in the right places, not all places. I’ll help you identify the best platforms that make the most sense for your business.

How can you help me improve my online visibility?

I support you in three ways, depending on what you need:

  • Done-with-you support for tailored strategy and guidance

  • Courses and programmes to help you take action step-by-step

  • Ongoing support and accountability through membership

Everything is designed to help you make calm, focused changes that get results without overwhelm.

I’m not techy or confident with SEO — can I still work with you?

Absolutely. My approach is jargon-free, practical, and designed for real people, not tech experts. I break everything down into simple steps so you can understand what you’re doing and feel confident taking action.

How quickly will I see results from SEO and online visibility?

Online visibility is a long-term strategy rather than a quick fix. Some changes can bring early improvements, but the real impact comes from consistent action over time. The goal is to build strong foundations that keep working for your business long after you’ve implemented them.

What if I need ongoing support to stay consistent with my visibility?

That’s exactly why I created the SEO Club Membership. It’s designed to give you regular support, accountability, and guidance so your visibility doesn’t slip down your to-do list. You’ll have a space to ask questions, stay on track, and keep making progress with your SEO and content, without having to figure everything out on your own.

How much do your services and resources cost?

1:1 services start from £165 for content packages, £595 for an SEO Audit and £2500 for Visibility Intensive. DIY resources start at £5.99, with the SEO Club Membership at £24.99 a month and Jumpstart Recorded at £249, with payment options available.

 

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