by suzy | Sep 25, 2023 | Blog writing, SEO
Do the three letters S E O bring you out in an allergic reaction and cause you to bury your head in the sand? A lot of small business owners feel completely overwhelmed by SEO because they focus on the technicalities. Words and phrases like “latent semantic...
by suzy | Jul 6, 2023 | Blog writing, Hiring a copywriter, SEO, Website content
Search Engines Optimisation (SEO) basically means getting your website in shape so that it’s picked up by search engines. I love sparkly lights and like to use them to explain how SEO works. Thinking sparkly lights is way more fun than using terms like...
by suzy | Jun 9, 2023 | Blog writing, Content
Sometimes, coming up with new website content ideas can be a challenge. Particularly if you want to do something a bit different from your usual blog posts that’s also good for your SEO. That’s why Q&As are a great option. Once you’ve done the...
by suzy | May 10, 2023 | Blog writing, Hiring a copywriter
The cost of living crisis has had a huge impact on everyone in the UK. The vast majority of us have less money in our pockets and so are spending what we have more carefully. It’s therefore more important than ever for businesses to make sure their websites...
by suzy | Mar 27, 2023 | Blog writing, Content, Hiring a copywriter, Website content
SEO stands for Search Engine Optimisation. If you’ve got a business website, it’s something you need to know at least the basics about. You can have the most beautiful website, and fabulous products or services. But if your copy doesn’t contain the...
by suzy | Mar 13, 2023 | Blog writing, Content
Keywords are the words and phrases people enter into search engines when they’re looking for a solution to a problem they have. They’re a crucial part of your website copy because they’re the link between what potential customers are searching for...