How people search is changing, and although Google searches still number in the billions every day, AI is rapidly catching up. Despite what many think, AI doesn't create its overviews and responses from thin air. It creates them from top-quality content it finds on...
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Inspiring Businesswomen: Pippa Goulden
PR, like SEO, is often something that founders think is complicated and time-consuming and therefore expensive to get help with. And just like SEO, it's not. So, I was over the moon when PR expert Pippa Goulden agreed to be interviewed for my Inspiring Businesswomen...
Case study: SEO Jumpstart
The Client Spiral Blue Client Connection is run by Frances, a client connection expert, providing marketing and operations support for small business owners who want to grow with calm, clarity, and connection. The problem Frances was disappointed with the number of...
What do SEO and dating have in common?
Search engine optimisation (SEO) and dating are two terms you won't hear very often in the same sentence. One is a boring business term that often brings people out in a cold sweat. The other can be an exciting way of meeting your ideal life partner and getting to...
Inspiring businesses: Naomi Rose
Next up for my interview series with inspiring businesswomen is Naomi Rose. Naomi is a marketing and events specialist helping entrepreneurs create a business that works for them. Read on to find out about her other life and how she can help you create a sustainable...
Inspiring Businesses: Meg Roundell Greene
Next up in my series of interviews with inspiring businesswomen is Meg Roundell Greene. Read on to find out about her first job, the best career advice she's had and how she supports entrepreneurs to thrive. What was your first job? Did you enjoy it? My first job was...
Building an SEO Strategy: Is website visibility a one-night stand?
Absolutely not! If you want to build a lasting relationship, whether that's with another person in your personal life or clients in your business life, it takes time and effort. A one-night-stand hive of activity might feel great while it lasts, but it won't keep...
Inspiring businesses: Emma Hodges, Biscuit Comms
This month's inspiring businesswoman is Emma Hodges, the founder of Biscuit Comms, providing marketing strategy for creatives, coaches and service providers. Read on to find out about her first job and the best piece of career advice she's received. What was your...
How to write a business blog when you don’t have time
The statistics show that having a blog on your website can increase your traffic by as much as 400%. Around 77% of the 20,000,000 people who use the internet every day read blog posts. Those are huge numbers that highlight why it's so important for business owners to...
Inspiring businesswomen: Jenny Holliday
It's estimated that we spend around 90,000 hours at work during our adult lives. That's a lot of time. So, it's important we're happy in what we do for a living whether that's in an employed or freelance role, or running your own business. This month's inspiring...
Case study: SEO Audit
The Client WELLmind Hypnotherapy is run by Emma, a clinical hypnotherapist supporting people to overcome challenges such as trauma, stress and phobias. The problem Emma was new to the world of business and had recently launched her business and website. She knew the...
Why Google Can’t Find Your Small Business (And What to Do About It)
If you've ever had a sleepless night worrying about something, chances are you've reached for your phone at 2 am to Google a solution. Whether you've had a sleepless night because your toddler won't sleep, or you're worrying about money, or how to get your business...











