by suzy | May 13, 2024 | Case study, Hiring a copywriter, SEO
The client Our Local Tour is a tour operator based in the North East of England that specialises in bespoke, sustainable, and responsible travel that supports local economies and leaves a positive impact on the places clients visit. The problem Aled, the director of...
by suzy | May 9, 2024 | Blog writing, Content, SEO, Website content
Adding beautiful images to your website has several benefits apart from looking good. This blog post looks at what they are and how to get your images working hard for your business. Visually appealing Images help to break up large chunks of text making your content...
by suzy | Oct 9, 2023 | SEO, Website content
How do you feel about change? Do you embrace it or run a mile? One of the things we shouldn’t run a mile from as small business owners is changing our websites. Keeping them regularly updated with new content helps to improve SEO and gets our sites noticed...
by suzy | Jul 6, 2023 | Blog writing, Hiring a copywriter, SEO, Website content
Search Engines Optimisation (SEO) basically means getting your website in shape so that it’s picked up by search engines. I love sparkly lights and like to use them to explain how SEO works. Thinking sparkly lights is way more fun than using terms like...
by suzy | May 10, 2023 | Blog writing, Hiring a copywriter
The cost of living crisis has had a huge impact on everyone in the UK. The vast majority of us have less money in our pockets and so are spending what we have more carefully. It’s therefore more important than ever for businesses to make sure their websites...