by suzy | Mar 13, 2025 | Content, Hiring a copywriter, Website content
Spring is traditionally the season when we have a good clear-out of our homes. It’s a season that embraces new beginnings and the shoots of growth in all aspects of our lives. For businesses, it marks the start of the second quarter of the year and the perfect...
by suzy | Oct 23, 2024 | Blog writing, Content, Hiring a copywriter
The statistics show that having a blog on your website can increase your traffic by as much as 400%. Around 77% of the 20,000,000 people who use the internet every day, read blog posts. Those are huge numbers that highlight why it’s so important for business...
by suzy | Jul 9, 2024 | Blog writing, Content, Hiring a copywriter
You website is the shop window into your business. It shows potential customers what you’re about and how you can help them. A shop window is changed to reflect the seasons to showcase the best products to catch your eye and entice you to go in and find out...
by suzy | May 13, 2024 | Case study, Hiring a copywriter, SEO
The client Our Local Tour is a tour operator based in the North East of England that specialises in bespoke, sustainable, and responsible travel that supports local economies and leaves a positive impact on the places clients visit. The problem Aled, the director of...
by suzy | Jul 6, 2023 | Blog writing, Hiring a copywriter, SEO, Website content
Search Engines Optimisation (SEO) basically means getting your website in shape so that it’s picked up by search engines. I love sparkly lights and like to use them to explain how SEO works. Thinking sparkly lights is way more fun than using terms like...
by suzy | May 10, 2023 | Blog writing, Hiring a copywriter
The cost of living crisis has had a huge impact on everyone in the UK. The vast majority of us have less money in our pockets and so are spending what we have more carefully. It’s therefore more important than ever for businesses to make sure their websites...
