What is EEAT and how will it help my business?

What is EEAT and how will it help my business?

Eating plays a big part in all of our lives. However, if you’re a business owner with a website, there’s a different kind of eating you need to be aware of. EEAT (experience, expertise, authoritativeness, and trustworthiness) are the quality criteria...
Case study: SEO Audit

Case study: SEO Audit

The Client WELLmind Hypnotherapy is run by Emma, a clinical hypnotherapist supporting people to overcome challenges such as trauma, stress and phobias. The problem Emma was new to the world of business and had recently launched her business and website. She knew the...
SEO Kickstart

SEO Kickstart

Being a small business owner right now is tough. Margins are tight, costs are going up, and our to-do lists have one of their own. So, finding ways to market our businesses that are easy and less time-consuming is something we’d all welcome. Investing money in...
What is SEO anyway?

What is SEO anyway?

And why does anyone care??!!Acronyms are great, as long as you know what they mean. Have you ever talked to someone who’s used them and you’ve spent the whole conversation thinking, “I have no clue what that means?”SEO is a bit like that.In the online world, it’s an...