What do SEO and dating have in common?

What do SEO and dating have in common?

SEO and dating are two terms you won’t hear very often in the same sentence. One is a boring business term that often brings people out in a cold sweat. The other can be an exciting way of meeting your ideal life partner and getting to know whether they’re...
Google update: Don’t panic!

Google update: Don’t panic!

There’s been a lot of chatter on social media about the recent Google updates, the role of AI, what they mean for SEO and how easily a website is picked up. So, I thought it might be useful to share my views on it. The first thing I want to say is don’t...
Simple SEO: Word count and making the most of links

Simple SEO: Word count and making the most of links

Does it really matter how many words you have on each page of your website? Surely as long as your copy and content contain keywords, it doesn’t matter how many there are on each page? The answer is, actually, it does matter. It matters a lot. Firstly, the...
Simple SEO: Where to find the right keywords

Simple SEO: Where to find the right keywords

If you want the people you’d like to do business with to find you online, you need to use the right words in the content and copy on your website. These are the ones your ideal customer types in search engines when they have a problem you can solve. If you...