by suzy | Apr 19, 2023 | Content, Hiring a copywriter, Website content
Spring is traditionally the season when we have a good clear-out of our homes. It’s a season that embraces new beginnings and the shoots of growth in all aspects of our lives. For businesses, it marks the start of the second quarter of the year and the perfect...
by suzy | Apr 5, 2023 | Inspiring business women
Next up in my interview series of inspiring business women is Fliss Lee. Fliss is a brand strategist, passionate about helping small businesses “be successful and grow their business, their way.” What was your first job? Did you enjoy it? After uni I...
by suzy | Mar 27, 2023 | Blog writing, Content, Hiring a copywriter, Website content
SEO stands for Search Engine Optimisation. If you’ve got a business website, it’s something you need to know at least the basics about. You can have the most beautiful website, and fabulous products or services. But if your copy doesn’t contain the...
by suzy | Mar 13, 2023 | Blog writing, Content
Keywords are the words and phrases people enter into search engines when they’re looking for a solution to a problem they have. They’re a crucial part of your website copy because they’re the link between what potential customers are searching for...
by suzy | Feb 7, 2023 | Blog writing, Content, Hiring a copywriter
The statistics show that having a blog on your website can increase your traffic by as much as 400%. Around 77% of the 20,000,000 people who use the internet every day, read blog posts. Those are huge numbers that highlight why it’s so important for business...